You’ve probably seen red light therapy somewhere by now. Med spas. Gyms. Recovery centers. Chiropractors. Wellness studios.
Maybe even your Instagram feed, sandwiched between a cold plunge and somebody explaining why you’ve been breathing incorrectly your entire life.
But there’s a more interesting question for business owners:
Is there actually a business here?
On this episode of The Liquid Lunch Project, we sit down with Dr. Carl Rothschild and Dock Walls from Trifecta Light to look at red light therapy from both sides of the table.
Dr. Carl gets into the science behind the technology, including its proposed effects on mitochondria, cellular energy, recovery, and other health applications.
Dock tackles the part we’re especially interested in:
How do businesses actually make money with one of these things?
🍸 We Get Into:
Who’s adding red light therapy right now
Why cash-pay wellness continues to attract entrepreneurs
What operators are charging for treatments
How much room, staffing, and training a system requires
Why an existing customer base can make the economics much more attractive
The financing and revenue math behind adding a red light table
Why athletes and recovery-focused customers have become a major market
What separates the Trifecta Pro 450 from lower-powered devices
So…is this actually an opportunity? That depends heavily on the business.
A chiropractic office with hundreds of existing patients has a very different equation than somebody buying a machine and hoping strangers materialize with credit cards.
And that’s what makes this conversation useful. It isn’t just “red light therapy is booming.”
It’s a look at where it fits, who it may fit for, and what the business model looks like once you get past the shiny equipment.
If you own a med spa, wellness center, chiropractic office, gym, recovery studio, or you simply like watching where consumers are spending money,** this one is worth a listen.**
*- Matt & Luigi *🍻
Want to Dig Deeper?
LEARN MORE ABOUT TRIFECTA LIGHT
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